Hi there! I'm a data-driven, copy-based creative — drawing a wealth of experience from the tech, insurance, cryptocurrency and advertising sectors. My 9-year career spans editorial, digital marketing, UX writing, content strategy, branding, campaign and project management.

Topped University of Newcastle Singapore 2015/20 Cohort

I was featured in AsiaOne news for topping the University of Newcastle 2015/2016 Singapore cohort. I graduated with a Bachelor in Journalism and Public Relations with Distinction with a 6.0/7.0 GPA.

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