MCCY YAA Social Campaign

Client: Ministry of Culture, Community and Youth (MCCY) Executive Creative Director: Benson Toh Creative Leads: Tytan Chang, Ong Beng Wee Copywriter: Evan Woon Art Director: Nigel Tan Account Management: Koh Kiat Jiun Traffic: Annabel Lim, Michelle Tan

In this campaign for MCCY, we were tasked with creating a series of profile posts for Young Artist Award (YAA) recipients. My role in this campaign was to conduct interviews with YAA profiles, and write a feature-style story on them for social media. Click here to explore MCCY's Instagram page.

Young Artist Award Series

Charlie Lim. Click here for full post. Click here for Facebook post.

Zen Teh. Click here for full post. Click here for Facebook post.

Yeo Siew Hua. Click here for full post. Click here for Facebook post.

Norhaizad Adam. Click here for full post. Click here for Facebook post.

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